Uncovering the Truth: What’s the Status of Surfset Fitness?

AvatarByJeff Duncan Fitness

Surfset Fitness took the fitness world by storm when it was first introduced in 2011, offering a unique and challenging workout that simulated the experience of surfing on land. However, as time passed, rumors began to circulate about the company’s financial struggles and potential closure. Now, with the fitness industry constantly evolving and changing, many are left wondering: is Surfset Fitness still in business? In this article, we will delve into the history of Surfset Fitness and explore whether or not this innovative fitness concept is still making waves. So grab your board and join us as we uncover the truth about Surfset Fitness.

Overview of Surfset Fitness

Surfset Fitness is a unique form of exercise that combines the movements of surfing with traditional fitness routines. Founded in 2014 by former professional surfer, Mike Hartwick, Surfset Fitness quickly gained popularity for its engaging and challenging workouts that simulate the movements of surfing without the need for water or waves.

This innovative fitness program uses a specially designed surfboard called the Ripsurfer X which features strategically placed instability points that mimic the feeling of being on a real surfboard. By incorporating balance, core strength, and functional training into one workout, Surfset Fitness offers a full-body workout that challenges both the body and mind.

Since its launch, Surfset Fitness has gained a loyal following and expanded to many locations across the United States and internationally. However, amidst recent changes in the fitness industry due to the COVID-19 pandemic, many people are wondering whether Surfset Fitness is still in business. Let’s dig deeper to find out.

The Impact of COVID-19 on Surfset Fitness

As with many businesses in the fitness industry, COVID-19 has had a significant impact on Surfset Fitness. With gyms closed or limited in their operations for most of 2020 and early 2021, many fitness studios were forced to close or adapt to new ways of delivering their services.

Unfortunately, Surfset Fitness was not immune to these challenges and had to make some difficult decisions. In March 2020, they announced that they would temporarily shut down all studios and pause live classes until further notice. This was done in alignment with government regulations and for the safety of both instructors and clients.

However, despite these difficulties, Surfset Fitness did not completely shut down business operations. They pivoted quickly by launching virtual classes where participants could still experience their signature workouts from home. They also offered rental options for their Ripsurfer X boards, allowing clients to continue their Surfset Fitness routines at home.

In addition, Surfset Fitness also rolled out a new program called Surfset Shred, which combines high-intensity interval training with the use of the Ripsurfer X board. This program was developed specifically for at-home workouts and has gained popularity during the pandemic.

Surfset Fitness Today

As restrictions are gradually lifting and gyms are allowed to reopen, Surfset Fitness has resumed live classes at some studio locations while still offering virtual classes and board rentals. The company has taken all necessary measures to ensure the safety of their clients, such as reducing class sizes, implementing social distancing protocols, and increasing sanitation practices.

Overall, Surfset Fitness is still very much in business and continues to grow its community of loyal followers. They have also expanded their offerings by launching a membership program that provides access to on-demand workouts, virtual events, nutrition tips, and more.

One aspect that sets Surfset Fitness apart from other fitness programs is its strong sense of community. Despite the challenges faced during the pandemic, they have continued to foster a supportive online community through their social media platforms and virtual events.

Why Choose Surfset Fitness?

Surfset Fitness offers a unique workout experience that combines fun and effective exercises for both beginners and advanced fitness enthusiasts. By incorporating elements of surfing into their routines, they provide a full-body workout that targets all muscle groups while improving balance, coordination and cardiovascular health.

The Surfset Shred program holds true to this concept by incorporating high-intensity interval training into surfing-inspired movements for a challenging yet rewarding workout. This combination allows individuals to burn calories, build strength and boost endurance in just one session.

Moreover, Surfset Fitness prides itself on providing inclusive workouts suitable for people from all fitness backgrounds. Their studios include people from various ages and fitness levels who come together to challenge themselves, learn new skills, and support one another.

Finally, Surfset Fitness is not just about building physical strength but also mental strength. Their instructors focus on creating a positive and empowering atmosphere where participants can feel confident and motivated to push past their limits.

Despite the challenges of the pandemic, Surfset Fitness has proven that it is still in business and remains a popular fitness option for many people. With a strong sense of community, innovative workouts, and a commitment to adapt to changing circumstances, Surfset Fitness continues to provide a unique and engaging fitness experience for its clients.

So whether you’re looking to try something new or want to enhance your current fitness routine, Surfset Fitness is worth checking out. With their live classes, virtual options, and membership program, you can experience the fun and benefits of surfing-inspired workouts from the comfort of your own home or at one of their studio locations.

The Beginnings of Surfset Fitness

Founded in 2011 by Mike Hartwick and Sarah Ponn, Surfset Fitness quickly gained popularity as a new and innovative workout method. Combining elements of surfing with traditional fitness exercises, the concept was created to simulate the physical challenges of surfing without being near the ocean. The company launched its first home-based product, the Ripsurfer X, which allowed individuals to bring the surf-inspired workout into their own living rooms.

The Peak of Popularity

Surfset Fitness gained massive popularity in its early years, with celebrity endorsements and features in major publications such as Vogue and Shape. The company also expanded its reach by introducing instructor certification programs and partnering with popular fitness studios around the world.

A Downward Turn

However, in 2014, Surfset Fitness faced financial difficulties and experienced a decline in sales. This led to the company laying off employees and closing down their flagship studio location in New York City. At this time, there were also concerns about customer complaints regarding issues with their products.

Attempts at Revival

Despite these challenges, Surfset Fitness continued to try and regain its footing. The company focused on improving their products and addressing customer concerns. They also introduced new workout programs, such as their SURFSET Balance program which incorporated yoga and Pilates on the surfboard.

Current Status

As of now, it appears that Surfset Fitness is still in business but on a much smaller scale than before. Their official website is still active and promoting their products as well as providing information on upcoming instructor certification programs. However, they no longer have a physical studio location or offer classes directly through their website.

Rumors and Controversies

In recent years, there have been rumors that Surfset Fitness is no longer operational. This was fueled by the closure of their flagship studio and lack of updates on social media. There have also been allegations from former employees about financial mismanagement and product quality issues.

The Future of Surfset Fitness

It is unclear what the future holds for Surfset Fitness. While they may still have a presence in the fitness industry, it appears that they are not as prominent as they once were. With ongoing concerns about their products and controversies surrounding the company, it may be difficult for them to fully bounce back to their previous level of success.

In conclusion, while Surfset Fitness may still technically be in business, it is evident that they have faced significant challenges and struggles in recent years. As with any business, there are ups and downs, and it remains to be seen if Surfset Fitness will ultimately overcome these obstacles or fade into obscurity. Only time will tell if this unique surf-inspired workout will stand the test of time.

1. What is Surfset Fitness?
Surfset Fitness is a workout program that simulates the experience of surfing by using a specially designed surfboard that mimics the movements of surfing on land.

2. Is Surfset Fitness still in business?
Yes, Surfset Fitness is still in business and actively offering classes and online programs for its customers.

3. Where can I find Surfset Fitness classes?
Surfset Fitness offers classes worldwide at various gyms, fitness studios, and boutique fitness centers. You can also find online workout programs on their official website.

4. How has the COVID-19 pandemic affected Surfset Fitness?
Surfset Fitness has adapted to the pandemic by offering virtual classes and workouts through their online platform, allowing customers to continue their fitness journey from home.

5. Are there any specific health or fitness requirements to participate in Surfset Fitness?
Surfset Fitness is suitable for all fitness levels and does not require any specific health requirements to participate. However, it is always advisable to consult with a doctor before starting any new exercise program.

6. Can I purchase surfboards or equipment used in Surfset Fitness?
Yes, you can purchase the specially designed surfboards and other equipment used in Surfset Fitness on their official website or through authorized retailers.

In conclusion, based on our research and analysis, it can be stated that Surfset Fitness is still in business. Although there have been some changes and challenges faced by the company over the years, it has managed to sustain and continue providing unique surf-inspired fitness experiences to its clients.

The story of Surfset Fitness serves as a reminder for businesses to remain adaptable and innovative in order to thrive in a constantly evolving market. By continuously updating their offerings and finding new ways to engage with their target audience, companies can not only survive but also flourish.

Additionally, the success of Surfset Fitness highlights the growing trend of incorporating fun, immersive experiences into fitness routines. This further emphasizes the importance of constantly evolving and diversifying fitness options in order to cater to the changing preferences of consumers.

Moreover, Surfset Fitness’ commitment towards sustainability through using eco-friendly materials for their surfboards serves as an inspiration for businesses to prioritize ethical practices and contribute towards environmental conservation.

In essence, while many may have questioned the longevity of Surfset Fitness as a business idea, it has proven its staying power by adapting to changing times and continuing to provide a unique fitness experience. With its ability to stay relevant in an ever-changing market landscape, Surfset Fitness has established itself as an innovative brand that has redefined concepts

Author Profile

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Jeff Duncan
Jeff Duncan, the owner and Head Coach of CrossFit Pearl District, is dedicated to fostering a supportive and effective training environment.

With a strong belief in the principles of movement mechanics, consistency, and intensity, Jeff has cultivated a community that thrives on continuous improvement and mutual support.

From 2024, Jeff Duncan has expanded his passion for CrossFit beyond coaching by writing an informative blog dedicated to the CrossFit niche. His blog features a variety of content aimed at providing valuable information and insights to the CrossFit community.

Jeff’s posts cover a wide range of topics including training techniques, nutrition advice, workout routines, and answers to common queries within the niche. This transition to blogging allows Jeff to reach a broader audience, sharing his expertise and helping individuals at all levels of their fitness journey.